Nternational Market Entry Strategies

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Assignment 2: Individual Research—International Market Entry Strategies

Companies typically select an entry strategy that would best meet their needs. For instance, a typical strategy for Toyota is licensing, where Toyota manufactures the cars and fills the orders for it while another organization is responsible for the distribution and marketing.

In 2007, Wal-Mart announced their intention to expand into China by agreeing to purchase an established discount chain. Read the following for more information:

In this assignment, you will investigate and review two large multinational companies operating in the global marketplace. Include one U.S. and one foreign company.

You may select one of the MNCs from the list given for the course project. Ensure that the MNC you select for this assignment is not repeated in the course project. Here is the list: CEMEX, Fiat, Nestle, Grupo Gigante, Komatsu, Shell, IKEA, Toyota, Wal-Mart, Coca-Cola, McDonald’s, Honda, and Philips Electronics.

Using the Internet and the Argosy University online library resources, conduct research and answer the following questions.

  1. For the international company operating in the U.S. you selected, answer the following:
    1. What entry strategy was used to expand into the U.S. market?
    2. What are some of the risks and issues associated with this entry strategy?
    3. What are some alternative entry strategies this international company could consider?
    4. How has the chosen entry strategy fared?
  2. For the U.S. company operating in an international country you selected, answer the following:
    1. What expansion strategy did the company use? Why do you think it chose this strategy over others?
    2. What type of regulations do you think your selected company will need to comply with prior to expanding into new markets?
    3. How was the investment in foreign operations funded by the U.S. parent company?

Write a 3- to 4-page report in Microsoft Word format. Apply current APA standards for writing to your work.

By Thursday, May 9, 2013

 

 

 

 
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Business Analytics

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Please note that the Critical Thinking Project (CTP) is not meant to be a number crunching exercise.  Read the case study and pretend that you are the manager or a research consultant and must assign duties to people to solve the problems that the company is facing.  What would you have others do?  What quantitative tools would you assign people to use to help in making decisions and why?  Be creative.  How would you utilize the quantitative tools that you have learned in the class to help this company? The assignment is based on the Case: Project Portfolio Management at XYZ Pharma that was developed at London School of Economics. The case describes the R&D project selection and prioritization problem at a major pharmaceutical company, a recurrent issue of strategic importance to the company. Students will not be asked to conduct an actual quantitative analysis but to start thinking about how they would frame the project, which quantitative tools they might use and which information to collect. 8-10 slide presentation should be sufficient.

Students will work on this assignment individually. They will be asked to read the case and then answer the following questions. We do not ask the students to actually conduct a quantitative analysis but we ask them to formulate the problem in the context a quantitative analysis.

Students do not have to follow these guidelines. They are only suggestions. The guidelines listed here are only to help get you started with ideas.

Part 1 – Framing the Project Portfolio Management Problem

Develop a decision framework for project portfolio management at XYZ:

  • What are the objectives?
  • What are the constraints?
  • What are the risks involved?
  • What are your alternatives?
  • What information is required for project portfolio management at XYZ and how can it be collected?

Part 2 – Project Valuation

Before thinking about appropriate portfolio or analytical decisions, the value of each project in the portfolio needs to be determined. How would you determine the value of the following project (‘Project 1’) in XYZ’s portfolio, a project in the pre-clinical phase, part of the Oncology therapeutic area? What additional information would you collect? Which quantitative tool(s) might help you in determining the value of the project?

Part 3 – Project Risk

When implementing project 1, you face technical and market risk. How would you assess the risks embedded in Project 1? What additional information would you collect? Which quantitative tool(s) might help you in determining the project risk?

Part 4 – Project Portfolio Decisions

Suppose that next year’s R&D budget for the oncology area has been reduced to $50 million. How would you decide which projects to continue, and which to put on hold? What additional information would you collect? Which quantitative tool(s) might help you in determining the best portfolio?

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BUS 499 Week 10 Assignment 4 Capstone

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Overview

In this assignment, you are to use the same corporation you selected and focused on for Assignments 1, 2, and 3.

Consider the corporation you have selected to use in your first three assignments. Identify one of the firm’s major competitors that you would consider working for.

Research the company on its own website, the public filings on the Securities and Exchange Commission EDGAR database, the University’s online databases, the Nexis Uni database, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.

You will do a 15-minute presentation to the Board of Directors of the corporation. Develop an eight- to twelve-slide PowerPoint presentation with speaker notes or record a video based upon Assignments 1 through 3. You may choose to compare your chosen corporation to a major competitor with whom you would like to work. You will make recommendations to the Board of Directors based upon your analysis and decision on why the corporation remains or is not a good fit for you.

Requirements

Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success as a competitive employer in the industry.

· Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.

· Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.

· Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.

· Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.

· Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.

· Develop an executive-level PowerPoint presentation with 8–12 slides with speaker notes and appropriate graphics or professional video.

· Go to Basic Search: Strayer University Online Library and locate at least three quality references. Note: Wikipedia and similar websites do not quality as academic resources.

· References must be submitted on a Works Cited page using SWS format.

 
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Gb550 Unit 4 Quiz (All Correct)

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1. You hold a diversified portfolio consisting of a $5,000 investment in each of 20 different common stocks. The portfolio beta is equal to 1.12. You have decided to sell a lead mining stock (b = 1.00) at $5,000 net and use the proceeds to buy a like amount of a steel company stock (b = 2.00). What is the new beta of the portfolio?
(Points : 2)

1.1139
1.1700
1.2311
1.2927

Question 2. 2. Calculate the required rate of return for Mercury, Inc., assuming that (1) investors expect a 4.0% rate of inflation in the future, (2) the real risk-free rate is 3.0%, (3) the market risk premium is 5.0%, (4) Mercury has a beta of 1.00, and (5) its realized rate of return has averaged 15.0% over the last 5 years.
(Points : 2)

10.29%
10.83%
11.40%
12.00%

Question 3. 3. In a portfolio of three different stocks, which of the following could NOT be true? (Points : 2)

The riskiness of the portfolio is less than the riskiness of each of the stocks if they were held in isolation.
The riskiness of the portfolio is greater than the riskiness of one or two of the stocks.
The beta of the portfolio is less than the betas of each of the individual stocks.
The beta of the portfolio is greater than the beta of one or two of the individual stocks’ betas.

Question 4. 4. We will almost always find that the beta of a diversified portfolio is less stable over time than the beta of a single security. (Points : 2)

True

False

Question 5. 5. Stock A’s beta is 1.5 and Stock B’s beta is 0.5. Which of the following statements must be true about these securities? (Assume market equilibrium.) (Points :2)

When held in isolation, Stock A has greater risk than Stock B.
Stock B must be a more desirable addition to a portfolio than Stock A.
Stock A must be a more desirable addition to a portfolio than Stock B.
The expected return on Stock A should be greater than that on Stock B

Question 6. 6. Which of the following statements is CORRECT? (Points : 2)

Characteristic line” is another name for the Security Market Line.
The characteristic line is the regression line that results from plotting the returns on a particular stock versus the returns on a stock from a different industry.
The slope of the characteristic line is the stock’s standard deviation.
The distance of the plot points from the characteristic line is a measure of the stock’s diversifiable risk

Question 7. 7. Which of the following is NOT a potential problem with beta and its estimation? (Points : 2)

Sometimes a security or project does not have a past history which can be used as a basis for calculating beta.
Sometimes, during a period when the company is undergoing a change such as toward more leverage, or riskier assets, the calculated beta will be drastically different than the “true” or “expected future” beta.
The beta of “the market,” can change over time, sometimes drastically.
Sometimes the past data used to calculate beta do not reflect the likely risk of the firm for the future because conditions have changed

Question 8. 8. If the returns of two firms are negatively correlated, then one of them must have a negative beta. (Points : 2)

True

False

Question 9. 9. It is possible for a firm to have a positive beta, even if the correlation between its returns and those of another firm are negative. (Points : 2)

True

False

Question 10. 10. Which is the best measure of risk for an asset held in isolation, and which is the best measure for an asset held in a diversified portfolio? (Points :2)

Variance; correlation coefficient.
Standard deviation; correlation coefficient.
Beta; variance.
Coefficient of variation; beta.

 

 
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