Create a perceptual map and write a value proposition, marketing homework help

Create a perceptual map and write a value proposition, marketing homework help

1. interview 5 people about their favorite brand of a specific product and the influences that impact their choice.

2. create a perceptual map.

3. advise a recommendation for a new brand to enter this product market and write a value proposition.

attachment will provide the guidelines to make a perceptual map from the opinion of the five people.

will need to fill the easy form and basic answers.

value proposition can be short (150 words) but precise!

 
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