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My paradigm is the guitar

Developments in modern technology have had a profound impact on the art of business presentation. There is no doubt that the standard of visualisation in presentations has improved immeasurably, but has the presentation itself? Technically good presentations are becoming commonplace, perhaps even predictable. Predictability precedes boredom. Presenters spend too much time creating a slide show and not enough on their performance. Presenters have forgotten to plan their personal involvement and the involvement of their audience.

My paradigm is the guitar. The guitar represents a tool that supports presentation, but that can never do the performance for you. From my own experience as a guitarist, presentations and gigs have many parallels. You have to prepare diligently, and have a good plan for the progress of the performance. You should know your material. You must be able to excite the audience and get them involved. You must be able to improvise and respond to requests. You should have a good guitar, but the good guitar on its own won’t carry the day. You will.