solution
Discussion analysis of the case from Harvard Business Publishing – UAllegiant Airlines: Finding a new customer Segment
using this Case Analysis Outline below:
I. Strategic Profile and Case Analysis Purpose:
Identify the key facts of the case and show how they lead to a particular focus for your case analysis. List the key elements of the situation: people, places, activities, and contexts, and discuss the level of uncertainty associated with the information about the case.
II. Situation Analysis – External:
Review all seven of the general environmental categories (technological, demographic, economic, political/legal, sociocultural, global, and physical environment trends), looking for opportunities and threats that could impact the organization. Use Porter’s Five Forces model to analyze the company’s industry. Identify key competitors and analyze their strategies, core competencies, and competitive response.
III. Situation Analysis – Internal:
Review factors within the company that are critical to the strategy of the firm and classify them as strengths or weaknesses. Use a value chain analysis to determine which parts of the company’s operations add value, and which do not.
IV. SWOT Analysis:
Compare strengths, weaknesses, opportunities, and threats for the company, and show how they are related. What actions should the company take to maximize the strengths and opportunities, while minimizing the weaknesses and the threats?
V. Strategy Formulation:
Identify at least three or four business-level or corporate strategies that will help the company to develop a competitive advantage in the future. Explain the advantages and disadvantages of each strategy, select the strategy that you feel is most likely to benefit the company, and explain the reason for your decision using facts from the case, outside research, and theoretical information.
Strategic Profile and Case Analysis Purpose
Case presentation identifies key facts relevant to case, and show how case facts lead to a particular focus for analysis.
Situation Analysis –
Presentation explores trends
External
in general environment to
predict future
environmental concerns.
Porter’s Five Forces model
used to analyze company’s
industry, and key
competitors are analyzed for
strategy, core competencies,
and competitive response.
Situation Analysis –
Presentation uses a value
Internal
chain analysis to examine
key internal factors that
create strengths and
weaknesses for the
company. Factors analyzed
are critical to strategy of
firm, and are likely to
include a financial analysis.
SWOT Analysis
Presentation has excellent
analysis of strengths,
weaknesses, opportunities,
and threats, showing how
the company can take
advantage of opportunities
while avoiding or
minimizing threats.
Strategy Formulation
Presentation contains three
to four alternative strategies
that are feasible and take
advantage of opportunities
and avoid threats. Strategies
are clearly linked to SWOT
analysis. An analysis of the
alternatives tell why one of
them is the best.
Discussion analysis of the case from Harvard Business Publishing – USAA in the Digital World using this Case Analysis Outline1
I. Strategic Profile and Case Analysis Purpose:
Identify the key facts of the case and show how they lead to a particular focus for your case analysis. List the key elements of the situation: people, places, activities, and contexts, and discuss the level of uncertainty associated with the information about the case.
II. Situation Analysis – External:
Review all seven of the general environmental categories (technological, demographic, economic, political/legal, sociocultural, global, and physical environment trends), looking for opportunities and threats that could impact the organization. Use Porter’s Five Forces model to analyze the company’s industry. Identify key competitors and analyze their strategies, core competencies, and competitive response.
III. Situation Analysis – Internal:
Review factors within the company that are critical to the strategy of the firm and classify them as strengths or weaknesses. Use a value chain analysis to determine which parts of the company’s operations add value, and which do not.
IV. SWOT Analysis:
Compare strengths, weaknesses, opportunities, and threats for the company, and show how they are related. What actions should the company take to maximize the strengths and opportunities, while minimizing the weaknesses and the threats?
V. Strategy Formulation:
Identify at least three or four business-level or corporate strategies that will help the company to develop a competitive advantage in the future. Explain the advantages and disadvantages of each strategy, select the strategy that you feel is most likely to benefit the company, and explain the reason for your decision using facts from the case, outside research, and theoretical information.
Strategic Profile and Case Analysis Purpose
Case presentation identifies key facts relevant to case, and show how case facts lead to a particular focus for analysis.
Situation Analysis –
Presentation explores trends
External
in general environment to
predict future
environmental concerns.
Porter’s Five Forces model
used to analyze company’s
industry, and key
competitors are analyzed for
strategy, core competencies,
and competitive response.
Situation Analysis –
Presentation uses a value
Internal
chain analysis to examine
key internal factors that
create strengths and
weaknesses for the
company. Factors analyzed
are critical to strategy of
firm, and are likely to
include a financial analysis.
SWOT Analysis
Presentation has excellent
analysis of strengths,
weaknesses, opportunities,
and threats, showing how
the company can take
advantage of opportunities
while avoiding or
minimizing threats.
Strategy Formulation
Presentation contains three
to four alternative strategies
that are feasible and take
advantage of opportunities
and avoid threats. Strategies
are clearly linked to SWOT
analysis. An analysis of the
alternatives tell why one of
them is the best.
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