solution

What is the importance of Facebook for marketing communications? 2. Briefly, how are marketers effectively using their Facebook pages? 3. How do consumers interact with brands on Facebook? What is the key for this to be successful? 4. What can marketers do to encourage ongoing involvement once a consumer has “liked” a brand or page? 5. Think about your own consumption habits. How much are you influenced by the mention of brands through social media? Influence can come from the company if you have “liked” their page, from ads along the sides, or from status updates or posts from your friends that advocate or banish a particular brand. Do you pay attention to brand names in posts? (This does not have to be specific to Facebook, but may also be extended to Twitter or other forms of social media that you engage in)