solution
Based on the following information, answer the next 2 questions:
You’re looking at how the different Sales Promotions affect Sales. Thus, the IV is the type of sales promotion. It has 3 levels: 1) Discounts, 2) Free Shipping/Free Returns, and 3) Loyalty Programs. The DV is the average daily sales during the promotion (in $).
If the dummy-coded variable for “Discounts”, reads 1, for day-20, what does that mean?
Hint: Any dummy coded variable takes only two values: 0 and 1.
On day 20, the “Discount type” promotion was running.
Only 1 type of sales promotions was running on day 20.
The sales on day 20 was $1.
On day 20, the “Discount type” promotion was NOT running.
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