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.Susan Sheppard, Creative Design Manager, Word-of-Mouth. Sheppard has been at Word-of-Mouth for four and a half years and was appointed manager of the Creative Design Department seven months ago. 2. Alexandra Woodward, Creative Design, Word-of-Mouth. Woodward is the boss’s sister and is the newest and least qualified recruit

The Word-of-Mouth Marketing Department is eight people strong, including Sheppard and her new colleague Woodward, the newest and least qualified recruit. Woodward shares the boss’s family name, and presumably feels she shares the boss’s default authority, too. She came to the company six months after leaving her job as a museum curator. Only one month into her new career, she is already dictating her own workload and that of others; she dumps work onto Sheppard and is bullying and inappropriate. In the last two weeks, Sheppard’s desk has been littered with unfinished work originally assigned to Woodward, including design layouts, annual report figures, copyright disputes, and print schedules. Twice, Sheppard was left with design layouts to complete within three hours of their deadline. On one of those occasions, Woodward had done barely more than sketch text boxes, leaving Sheppard with more than a day’s work to accomplish within an hour and twenty minutes. When asked to obtain the copyright to publish a particular photograph (featuring a celebrity’s home), Woodward skipped over the details (not even filing the request), almost trashing a print-run of 70,000 brochure covers as well as leaving Word-of-Mouth open to possible legal action. Luckily, Sheppard picked up on Woodward’s oversight and gained permission from the relevant parties before any damage was done. Woodward point-blank refused to write the annual report figures, saying that as an “Artistic Consultant” it was insulting to ask her to file facts and figures. In fact, Woodward doesn’t have a job title, which is something Sheppard cannot address. The print schedules, which Woodward was supposed to deliver a week before the commencement of the Approval Stage, arrived on Sheppard’s desk with one day to spare, and, as with the design layouts, were so incomplete, they required Sheppard to put aside her own work and concentrate on getting the schedules out in time. During a recent meeting with a photographer, Woodward undermined Sheppard continually either by contradicting her suggestions or through disrespectful gestures and sighs. Whenever Sheppard approaches Woodward’s desk, Woodward initially completely ignores her and then does little to engage in conversation, deliberately avoiding eye contact. Just four days ago, when Sheppard issued instructions to another member of the team, Woodward took it upon herself to approach the team member and, on “Sheppard’s behalf”, retract the instructions. When Sheppard initially asked Woodward into her office for a discussion, Woodward created such a scene of angry complaints and accusations of bullying, that Sheppard had to back out of her intention to diffuse the situation. At every opportunity, Woodward has been bad-mouthing Sheppard to other members of the Creative Design Department.

Question- Give an introduction describing the current situation between the two women, and what you see to be the biggest problem with their relationship and interactions at this time?

 
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Retail is considered any product or service-based business that brings things to consumers. Retail can be traditional brick-and-mortar, such as a physical grocery store or bank, or digital, such as an online clothing store or online financial services.

Thinking about retailing, as described above, please answer the following questions with as much detail as possible. Thank you!

Sustainability is considered a global concern according to people around the world.

Understanding this, please answer the following questions as completely as you think is necessary for us to understand your opinions.

Please tell us what you know about sustainability and how this makes you feel? Please provide examples to illustrate.

Please tell us how you think retailing, getting products and services to consumers, impacts or is impacted by sustainability?

If current trends continue and nothing changes, what is your prediction about the state of sustainability in retailing in the near future; in the next 10-20 years?

 
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Orestes considers himself a savvy social media “influencer” with two million Twitter followers and one million Instagram followers. He’s used to using his “influencer” to get free goods and services in exchange for offering them “exposure” by praising them on his social media feeds. He approaches a new restaurant, called “The Furies,” and says that he’ll say nice things about it on his social media feeds in exchange for a free meal and free drinks. The restaurant refuses and, when Orestes becomes angry, they tell him to leave and never come back. Orestes then makes several angry tweets. One says, “The Furies sucks! Don’t eat there!” Another one falsely says, “Got food poisoning at The Furies. No wonder I saw rats and cockroaches all over that place!” Wouldeither of his tweets constitute a tort? If so, which one? If so, explain which tort and why it would constitute a tort. Talk about both torts and explain why each one does or does not constitute a tort.
 
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How can I solve this situation?

A representative from the Governor’s Conference has requested a block of 200 rooms for

three days at a $75 rate. This conference is attended by people who know how to enter

tain, and the projected food and beverage expenditure per person is significant. During

that same three-day period, a jazz concert is scheduled in the city. In the past, reservations

from this group plus walk-ins have allowed you to achieve 100 percent occupancy (200

rooms) at a $135 rate (rack rate is $95). However, the jazz enthusiasts do not have a pos

itive history of large food and beverage purchases. What would you do, and on what

would you base your decision?

 
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