Prompt: For this assignment, use your analysis of the brand’s current digital media presence to develop the framework for a new digital campaign. For your new campaign, describe relevant research methods, create a messaging strategy, describe the overall campaign, and relate the ethical and legal concerns that must be addressed. Specifically, the following critical elements […]
Which of the businesses discussed in lecture regarding’excellent service quality identifies loyalty members checking into the hotels that month, and then checking (public)social media profiles to identify the guests’ interests and send guests personalized gifts that meet their individualized interests? Accor Hilton Worldwide Ritz-Carlton Marriott The US cruise companies sell about 25% of their products […]
The receptionist asks the patient for their last name and date of birth and sees if they are a patient and if they have any account balance before making the appointment If a new patient, the receptionist asks the patient for additional information such as their full name and address and advises them to come […]
__system recommends the travel products that will be most likely of interest to a particular individual. Such recommendation is mostly drawn from this individual’s travel information searching history, or the travel behaviors of other travelers with similar interest/personality to this individual Question 43 [MULTIPLE-ANSWER) Which of the following options are popular strategies adopted by hospitality […]
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