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1-Before you send your new, soon to be famous song out for marketing, you should: a. Trademark it b. Copyright it c. Patent it d. License it 2-To play the “credit game,” you should always pay off your credit cards for a $0 balance? True False 3-An example of real property is A $1,000 custom […]

 

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17. To best protect the intellectual property in your organization, which of the following would you recommend? a. Copyright b. Patent c. Trade Secret d. Firewall e. All of the above 18. You can protect information privacy in your company by all the steps below, except one? Circle that one. a. A user or consumer […]

 

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Automaker Kia India has introduced a digital tool to help customers make purchases online amid the coronavirus pandemic. The company has launched an integrated solution application called ‘Kia Digi-Connect’ which is an industry-first video-based live sales consultation solution. The solution is offered through website scheduling and integration with the company’s Customer Relationship Management (CRM) system. […]

 

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Lakme Lever, the beauty-service unit of Hindustan Unilever (HUL), shrunk 19% in sales during the year ended March 2021, hurt by India’s increasing focus on social distancing nationwide and shutting salons and non-essential outlets for several weeks. The company, which runs 485 salons, posted sales of Rs. 230 crore during FY21, compared to Rs. 284 […]

 

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