Describe how to conduct financial transactions and navigate legal issues of electronic commerce. The Internet has enabled obtaining real-time financial information as well as making transactions online. Yet, securing payments in the digital world is still of concern, both for customers and for merchants, who have to minimize their risk arising from potentially fraudulent credit […]
Understand the keys to successful electronic commerce Web sites, and explain the different forms of Internet marketing. Successful B2C companies have a Web site that offers something unique, is aesthetically pleasing, is easy to use, and is fast, and that motivates people to visit, to stay, and to return. A company should also advertise its […]
What types of online retailers seem to be most successful? Do you foresee any changes in the success of major players such as Amazon.com? Which players may challenge the current market leaders? Ă‚Â Explain organizations’ needs for communication and collaboration. In today’s increasingly competitive world, organizations need to communicate and collaborate effectively and efficiently within […]
Explain the three components of business intelligence: information and knowledge discovery, business analytics, and information visualization. Information and knowledge discovery tools are used to discover “hidden” relationships in data. Ad hoc query tools allow decision makers to run queries whenever needed. OLAP tools offer the ability to perform complex multidimensional queries. Data mining is used […]
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