Product Pricing The following data and assumptions has been provided by Beta to aid with product pricing • The Average life of a policyholder the product will be sold to is 25 years old. The benefit to be paid on survival is 5000 Gh cedis. The current interest rate is 6%. The client wants to […]
Which one of the followings is NOT true about marketing? Question 1 options: Marketing is about satisfying customer needs and wants Marketing always entails an exchange Marketing requires product, price, place, and promotion decisions Marketing is always performed by an organization Marketing can help create value Question 2 (1 point) The fundamental purpose of marketing […]
Explain the concept of “stakeholder management.” Why shouldn’t managers be solely interested in stockholder management, that is, maximizing the returns for owners of the firm—its shareholders? Question 2: Read chapter 1 “Insights from Executives: The Strategic Management Process” by Usman Ghani. For your organization (or the organization that you would like to work with) what […]
Preamble:An information systems project will cost $45,000 to develop (Year 0). When the system becomes operational after a one-year development period, operational costs will be $14,000 during each year of the system’s five-year useful life. The system will produce benefits of $30,000 in the first year of operation and increasing benefits of $400 a year […]
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