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The Written Plan: The body of the written business plan should be no more than 10 pages including the executive summary and all financial statements. Plans must include an explanation of the offering to investors that indicate the investment required, marketing plan, operationsplan,Financial plans, and management team description.
1.Introduction
2.Executive summary:Major Objectives,Description of Product(s), FinancialProjection, Marketing Strategy.
3.Description of the business
4.Description of the market:Target Market: Who? How Many?
Analysis of Competition: How Many? StrengthsandWeakness?
Market Penetration Projections and Strategies
5.Description of the products:What Is to Be Developed or Sold?
6.Management structure:?Owners and Their Experience
7.Goals/Objectives/Strategy:?Revenue Forecasts
Marketing Plans
How Sales Areto Be Made?
Advertising and Sales Promotion
Manufacturing Plans
Financial Plans
8.Financial Analysis
Choose from your local context ONEprivate company that you see is struggling and draft a proposal for acollaborationwith another private company or NGO, etc.to helpitovercome its challenges.The proposal needs to include a clear introduction of thechosen private company and what are the challenges that it is facing and have led to this collaboration venture. It needs to clearly identify the bases for collaborative advantage, the main aims, and reflect onthe collaboration six dimensions(word limit: 2000 words).
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