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All of you Read case 3.1, “Boondocking” at Wal-mart, on pp 61-62 of the text. Discuss the following questions with your group:
1.3 Who do you think would have the most influence as a stakeholder to the issue? Why? Who has the least influence?
1.4Using the basic matrix mapping technique (re: pp 67-68 of the text),
Categorize the stakeholder based on their degree of importance and where the stakeholder stands on the issue. Label the stakeholders as either: problematic, antagonistic, low priority, or supporter? (See Figure 4.1 pg 68).
1.5 For each type of stakeholder, describe a tactic or strategy that Walmart could use to appropriately deal with that stakeholder.
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