solution

Think of a globally successful brand and answer the following:-

1. What is the brand offering?
2. What is the history behind its success? What unique strategies it followed?
3. What are its Marketing Strategies? (4Ps)
4. Who is its Target Market?
5. How does it market itself on global level?
6. How is it different than its competitors?
7. What additional value does it offer to customers?
8. How does it compete with new entrants in its industry?
9. Where does it manufacture its products or have its services team?
10. What are different challenges it could face to grow further?

Format:
Professional report with coverpage, index, page#s, titles, subtitles,.
Each student should mention his/her name next to the title s/he wrote.

Wordlimit: 1,000