solution

Medical equipment distributor to healthcare

Please help with only point 8 and 9

Question
You are required to write a Business Plan Report and you are advised to follow the
below given outline.
? Product/service idea Business Plan Report (40%)
To make the best impression, a business plan should follow a convention structure,
such as the outline shown below.
Cover page
Table of contents
1. Executive Summary (10 marks)
? A succinct highlight of the overall plan- include ownership structure, business
address, product/service, the management team and strategy and strengths.
2. Industry Analysis (10 marks)
? An overview of the industry, including consideration of the competition, industry
trends, and regulatory bodies.
3. Definition of the Business (5 marks)
? Explanation of the business concept, the current offering and the projected
growth.
4. Purpose of the Business Plan (5 marks)
? Dominant reason for the preparation of the business plan.
5. Business Feasibility (5 marks)
? Analysis of the demand (include highlights of the findings of the market
feasibility study), risk (include business and market risks), environmental
impact.
6. Justification of the Business (5 marks)
? Economic, social and personal benefits.
7. Organisation and Management (10 marks)
? Vision and mission statement, corporate goals, managerial competence,
organisation structure and organisation chart.
8. Operational Considerations (15 marks)
? Location, technical requirements (explain key business processes),
equipment required (state whether it is a manufacturing or retail business),
suppliers of raw materials, utilities, opening hours etc.
9. Marketing Arrangements (10 marks)
? Target market, definition of the product or service, pricing, distribution and
promotion.
10. Financial Consideration (15 marks)
? Source of financing, capital cost, pre-operating expenses, working capital
requirements, cash budget over three years (estimation of the cash inflows
and outflows).
11. Appendices (5 marks)
? Tools used in feasibility study, profile of management team, prospective
suppliers and clients, samples of product design, labels, promotional
campaigns, floor plan and legal documents (where possible)
12. References (5 marks)
? Bibliography, credits, acknowledgements.