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GPS-to-GO Case

You are Joseph Thomas, Vice-President of Operations for GPS-to-GO and responsible for preparing the factory to build, test and ship GO I, II, and II GPS products.

Current situation

• UMCs are much higher than target cost established in business case
• Need to produce units in time for Consumer Electronics Show (CES)
• Have to drive UMC to target cost and convince Michael Scott that your plan will work

Please answer the following questions:

1. What factory options do you have to produce the new products?

1. How will you go about building units for CES and driving towards cost targets, while establishing ongoing production?

1. Given Michael Scott’s complete divorce from reality, how are you going to convince him that your plan for above will work?

1. What roadblocks might be raised by Michael Scott and others that could derail your plans?

Hint – Make Excel your friend and use UMC cost to help drive your decision, also take into consideration redesign to develop common architecture across three products.

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