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EY is one of the major b2b consulting firms in the world. Owusu Trading Co., an international trading firm based in Kalmar wants to employ EY as a consultant to advise the company on how to increase global sales and improve its profitability. This is the first project between the two companies. A) Describe the possible problem-solving and fulfilment abilities of Owusu Trading Co. in this project. B) As the Lead Consultant of EY who is negotiating this project, explain two ways each in which you would try to use the problem-solving and fulfilment abilities of Owusu Trading Co. to win and successfully complete the project.